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Guidance Software Appoints New Chief Marketing Officer to Drive Market Awareness and Customer Growth

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Guidance Software, Inc. (NASDAQ:GUID) , the World Leader in Digital InvestigationsTM, today announced Michael Harris, a veteran technology leader with more than 25 years’ experience helping companies achieve significant growth, has joined the company as its Chief Marketing Officer. In this newly created role, Harris will lead all global marketing and product marketing efforts to elevate the company and its EnCase(R) security, e-discovery and forensic investigation products.

Guidance Software Appoints Michael Harris as its New Chief Marketing Officer (Photo: Business Wire)

Guidance Software Appoints Michael Harris as its New Chief Marketing Officer (Photo: Business Wire)

As CMO, Harris is responsible for developing a corporate presence and the associated brand, creating and communicating a competitive product vision that resonates with existing and new markets and prospects, and defining targeted strategies to generate customer demand and growth across all products.

“We set out to identify a senior executive with specific expertise in successfully driving marketing and product strategies in complex, high-growth markets,” said Barry Plaga, Interim Chief Executive Officer and Chief Financial Officer for Guidance Software. “In Michael, we have found a seasoned executive with a significant track record in establishing strong brand recognition, while positioning companies to compete effectively with the right products, effective messages and promotions that demonstrate value and translate into sales.”

Harris has led a broad range of businesses from startups to multi-billion dollar public companies. Prior to joining Guidance Software, Harris served as Vice President, Products for j2 Global, a world leader in cloud services where he set the product direction, priorities and roadmap, as well as led merger and acquisition product integrations. Harris also held CEO roles for a number of technology startups while at Idealab, as well as serving as CEO for Adapt Technologies. Before Adapt, he held senior executive leadership roles at Yahoo!’s Overture Services Division, FileNET, and Stac Software.

“Guidance Software is poised for significant growth in the security market with a substantial product portfolio and an entirely new EnCase(R) platform coming to market later this year,” said Michael Harris, CMO for Guidance Software. “Success will be measured with new product revenue growth and increased market share. That is my mission at Guidance Software.”

About Guidance Software, Inc.

Guidance Software is recognized worldwide as the industry leader in endpoint investigation solutions for security incident response and forensic analysis. Its EnCase(R) Enterprise platform, deployed on an estimated 25 million endpoints, is used by more than 70 percent of the Fortune 100, more than 45 percent of the Fortune 500, and numerous government agencies to conduct digital investigations of servers, laptops, desktops and mobile devices. Built on the EnCase Enterprise platform are market-leading cybersecurity, IT help desk, and electronic discovery solutions, EnCase(R) Endpoint Security, EnCase(R) Remote Recovery + and EnCase(R) eDiscovery. They empower organizations to conduct speedy and thorough security incident response, reveal previously hidden advanced persistent threats or malicious insider activity, recover lost files, perform sensitive data discovery for compliance purposes, and respond to litigation discovery requests. For more information about Guidance Software, visit www.guidancesoftware.com.

EnCase(R), EnScript(R), FastBloc(R), EnCE(R), EnCEP(R), Guidance SoftwareTM, LinkedReviewTM, EnPointTM and TableauTM are registered trademarks or trademarks owned by Guidance Software in the United States and other jurisdictions and may not be used without prior written permission. All other trademarks and copyrights referenced in this press release are the property of their respective owners.

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